OMEGA at Milano Cortina 2026: When “Official Timekeeper” Stops Being a Slogan
At the end of Milano Cortina 2026, OMEGA’s biggest flex was not a watch, but the fact it could turn sport into data without losing the drama.
At the end of Milano Cortina 2026, OMEGA’s biggest flex was not a watch, but the fact it could turn sport into data without losing the drama.
For Milano Cortina 2026, OMEGA is not launching a new watch in this announcement. It is building a temporary home where its Olympic identity can be lived, not just read off a stopwatch.
A new Olympic Winter Games edition of the Seamaster Diver 300M pairs high-tech materials with a surprisingly graphic dial that wears its “2026” inspiration right on the surface.
Omega introduces a bold new interpretation of the Speedmaster Moonwatch, pairing its legendary design with a striking black and white “reverse panda” dial that blends heritage, precision, and modern clarity.
Under the tailoring, there was far more happening than the photos suggest.
Jean-Claude Biver opens up about the influences, values and craftsmanship defining his lifelong journey.
Its first Winter Games House and new Speedmaster highlight 100 days left until the Games.
The anniversary is not a victory lap, but a reminder that a century and a half OMEGA still treats precision as a craft.
OMEGA’s ceramic Moon chronograph returns in 2025 with seven models across four dial executions.
Carrying 93 years of know-how from a suitcase of stopwatches to hundreds of tonnes of timing technology.
A rare fast cruiser in a sea of steel, G3 brings speed, light and charter logic to the 44-meter class.
A 41 mm Seamaster Aqua Terra in 18K Moonshine Gold, green dial and rubber strap, was the winner’s watch in Crans-Montana, a neat full stop to a week devoted to precision.
In Crans-Montana, OMEGA’s obsession with accuracy meets golf’s demand for control, with timing and style under the same alpine sky.
In this guide, we explore how to select the perfect watch to match your attire and occasion, ensuring you’re always in sync with both style and purpose.
