More than 120 boats are competing off the coast of Sorrento, Italy. The fleet moves against the backdrop of Capri, Ischia, and the legendary silhouettes of Ponza and Li Galli. This is the scene for the Tre Golfi Sailing Week 2026, an event Loro Piana now supports as a sponsor.
With a history spanning over 70 years, the week is a fixture on the international regatta calendar. It draws elite sailors for three distinct competitions: the Maxi European Championship, the ORC World Championship, and the historic Tre Golfi Regatta itself.
A Personal Connection
For Loro Piana, the partnership is a reinforcement of a long-held connection to sailing. The involvement goes beyond a simple sponsorship. Pier Luigi Loro Piana, a member of the founding family, will compete in the regattas aboard his own boat, My Song.
This personal participation frames the brand’s presence at the event. The Maison, part of LVMH, describes the connection through shared values of heritage and the transmission of skill. It is presented as a physical expression of the company’s vision of “luxury in motion.”